Facebook Unveils New Featured Events Lists In 10 Cities: Chosen By Humans

Posted by hightechholic on 6:05 AM

Facebook has introduced a new Featured Events section on the iOS version, with 10 cities in the United States as the first ones to gain access to the feature (Boston, Chicago, Dallas, Houston, Los Angeles, Miami, New York City, San Francisco, Seattle and Washington, D.C.)

From over 1.4 billion users, about 560 million people use Facebook Events monthly, with 60% of the connections to the events happening by chance as users browse through their News Feed.

What would set the new Featured Events section apart is the fact that the list will be curated by actual humans and not the algorithms that have penetrated almost all facets of Facebook.

Previously, there were only suggested events, which were recommended to users depending on their interests and those of their friends, along with events for which users have received RSVPs. The suggested events, however, were hard to plan for.

Better Event Management

With the new Featured Events section, users will be notified of upcoming events with a lot of time to prepare before going there, which includes planning itineraries and inviting friends to the event. Users who are highly engaged in using Facebook Events will also be receiving push notifications when certain events are added to the new section.

Weekly Digest of Cool Stuff

Facebook for iOS users in the cities where the feature will be first rolled out will see a carousel on top of their list of upcoming events. The curators will feature events covering art, community, entertainment, family, festival, fitness, food and drink, learning, music and sports.

"You can think about it like a weekend or weekly digest of cool stuff that you can do in your city," said Aditya Koolwal, product manager for Facebook Events.